Papers and Presentations
The first steps of a methodology to identify relationships between online constituents.
Presented at BledCom 2009 by David Phillips and Bruno Amaral. Also available on slideshare.
MA Dissertation: Online PR, Publics and Values Systems
This work focuses on the following:
This work focuses on the following:
- What is Online Public Relations
- How we can Identify Online Publics in Real Time
The second volume of the dissertation demonstrates the methodology to identify Publics around the website of the British Olympic Association.
For more information, there is an Executive Summary and Presentation available.
Concepts of Values for Public Relations
What are Values and Values Systems and how they can be useful for Public Relations. Available on slideshare.
Presented at Euprera Spring Symposium 2010